Privacy Policy
Last Updated and Effective Date – September 3, 2025
This Privacy Policy describes the manner in which Hotform LLC, doing business as Hotform Fitness (“Hotform,” “we,” “our,” “us”) collects, uses, and shares information in connection with our websites, our mobile and other apps, our in-studio platforms, and any other service that displays or provides an authorized link or reference to this Privacy Policy (collectively, the “Services”).
If you do not agree to your information being used in the manner described in this Privacy Policy, please do not use the Services. If you have any questions about this Privacy Policy, please contact us at Hotformfitness@Gmail.com
1. Information We Collect and Receive
We collect and receive the following categories of information:
Information You Provide Directly
When you use our Services—such as registering for classes, making purchases, signing up for emails, completing forms, or contacting us—you may provide information including:
Identifiers such as your name, mailing address, phone number, date of birth, and email address
Commercial information such as payment information and a record of purchases and services used
Information about your fitness goals, interests, and preferences
Photos or profile information you choose to share
Other information related to your use of our Services
Information We Collect Automatically
When you interact with our Services, we may automatically collect:
Internet/electronic network activity: browsing history, interactions with our website, time spent, and referring websites
Device information: device type, operating system, IP address, and service provider
Location information: with your consent, we may collect location data via GPS, WiFi, or Bluetooth for location-enabled features
Inferences: we may infer your preferences based on your interactions with our Services
Information from Third-Party Sources
We may receive information about you from:
Business partners (e.g., class scheduling platforms, retail partners)
Social networking services if you choose to connect them with our Services
Publicly or commercially available sources
2. How We Use the Information We Collect
We use the information we collect to:
Provide and manage the Services, including scheduling, memberships, and purchases Process transactions and provide customer support Communicate updates, promotions, and offers relevant to you Personalize your experience and tailor content and marketing
Improve, analyze, and secure our Services
Detect and prevent fraud or illegal activity
Enforce our Terms of Service
3. How We Share Information
We may share your information with:
Our affiliates and service providers who support our operations (e.g., website hosting, scheduling platforms, payment processors)
Business partners if you consent to receive offers from them
Legal authorities when required by law or to protect our rights and property
Successors in the event of a merger, acquisition, or sale of assets
Interactive features (such as public posts or community forums), where information you share is visible to others
We may also share de-identified or aggregated information that does not identify you.
4. Third-Party Content, Advertising, and Services
Some Services may include content, ads, or functionality from third parties (such as social networks, analytics providers, and advertising networks). These parties may collect data through cookies or similar technologies about your use of our Services and other sites, and may use that information for targeted advertising.
5. Your Choices
Email: Opt out by clicking “unsubscribe” in our marketing emails.
SMS/MMS: Reply “STOP” to promotional texts to unsubscribe.
Personal information: Request access, correction, or deletion by emailing us at Hotformfitness@Gmail.com
Cookies/Ads: You may disable cookies through your browser. Some ad providers also allow you to opt out of targeted advertising via the Network Advertising Initiative or Digital Advertising Alliance websites.
Location data: Manage your mobile device settings to control collection of location information.
6. Security
We use administrative, technical, and physical safeguards to protect your information. However, no system is 100% secure. Please use caution and choose strong passwords.
7. Children’s Privacy
Our Services are not intended for children under 13, and we do not knowingly collect personal information from them.
8. Third-Party Links
Our Services may link to third-party sites. We are not responsible for their privacy practices, and we encourage you to review their policies.
9. State Privacy Rights (Including California)
California residents and other state residents may have additional rights under local law, including rights to access, delete, or opt out of certain uses of personal information. To exercise these rights, please contact us at Hotformfitness@Gmail.com
10. International Visitors
If you access our Services outside the U.S., your information may be processed in the United States, where data protection laws may differ from your home country.
11. Changes to this Privacy Policy
We may update this Privacy Policy from time to time. Any material changes will be communicated through our Services or other appropriate means.
12. Contact Us
If you have questions about this Privacy Policy or how your information is handled, please contact us:
Hotform Fitness (Hotform LLC)
320 Union Blvd.
Totowa, NJ 07512
Email: Hotformfitness@Gmail.com